Lyon EDF Showroom

Immersive and Interactive Digital Models

For an innovative presentation of their products

EPR2 interactive model, "the reactor of tomorrow", EDF showroom

Two applications, 2 different approaches to offer a meaningful experience to their audience at the heart of their showroom in Lyon.

First one

3D digital model of EDF's Nuward SMR plant, Lyon showroom

The objectives of this immersive and interactive model

EDF wanted to be able to present some of its nuclear products in a realistic way, with a macro to micro view, according to the needs of the audience.

The creation of an application in the form of a digital model met this need. This interactive application presents their products with different levels of interpretation and is accessible in the showroom via a touchscreen.

The challenges of this interactive model.

  • The complexity of a nuclear product
  • Successfully showing and integrating them in a clear way: numerous exchanges with their engineers to find the right level of detail while respecting the confidentiality of certain data.
Nuward SMR interactive model with an open info panel, EDF showroom
Cutaway of the Nuward SMR nuclear island with info points, EDF interactive model
Nuward SMR reactor component in 3D, EDF interactive model

Our mission

Presentation of nuclear products (reactors and other elements):

Creation of an interactive application using Unreal Engine to present nuclear products in a stylized universe in a realistic manner, through a free, smooth, and efficient navigation. Each product can be discovered, either in a global or a micro way. The audience can indeed observe their composition, layer by layer, through sectional views. Points of interest provide them with data to understand and remember.

These digitized products are reused in other experiences or presentations, such as simulations of installation in specific environments.

EDF wanted to be able to present some of its nuclear products in a realistic way, with a macro to micro view, according to the needs of the audience.

Seconde one

Animated model on the EDF interactive table: territories, partners, training

The objectives of this interactive model

The creation of an application in the form of a digital model has met this need. This interactive application presents their products with different levels of interpretation and is accessible in the showroom via a touchscreen.

The challenges of this interactive model

  • The complexity of a nuclear product
  • Successfully showing and integrating them in a clear way: numerous exchanges with their engineers to find the right level of detail while respecting the confidentiality of certain data.
EDF animated model "Local stakeholders speak", highlighted areas
EDF interactive table, Territories section: services to local people around EPR plants
Partners area of the EDF animated model: block of 3D buildings

Our mission

Presentation of nuclear products (reactors and other elements):

Creation of an interactive application using Unreal Engine to present nuclear products in a stylized universe in a realistic manner, through a free, smooth, and efficient navigation. Each product can be discovered, either in a global or a micro way. The audience can indeed observe their composition, layer by layer, through sectional views. Points of interest provide them with data to understand and remember.

These digitized products are reused in other experiences or presentations, such as simulations of installation in specific environments.