SoWhen? at the All for Content Expo with Ynov Campus!

This expo offers marketing and communication leaders the opportunity to find answers to their questions on how to enhance the strategic impact of their brand content.

Ynov'Day by Ynov Campus

In partnership with All for Content, and on the occasion of the launch of its Bac+5 program “Content Marketing & Brand Entertainment,” Ynov Campus is organizing “YNOV’DAY,” a day of conferences and roundtable discussions on content marketing and brand entertainment, to which we have been invited.

Topics and Speakers

Freddy Koné (Co-founder of SoWhen?) and Alexandra de Tournemire (Marketing & Communication Director of SoWhen?) will be joining Arnaud Hacquin (Director of the Marketing & Digital Communication program at Ynov Campus) to present our client cases for HP France and Alstom.

Alexandra de Tournemire et Freddy Koné de SoWhen? invités au salon All for Content par Ynov Campus

Agenda:

  • 12:00 PM: How to Leverage Your Digital Heritage Within a Metaverse: The Alstom Case

  • 12:15 PM: How to Deploy an Effective Brand Experience on Fortnite During VivaTech: The HP France Case

  • 4:00 PM: XR, Advergaming, and Metaverse Roundtable: Is Entertainment the New Eldorado for Brand Content?

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