Roundtable Discussion on the Custom Virtual World for Alstom Alstom,Alstom, a global leader in green mobility and the railway industry, Antilogy eexperts inpopularizing XR and metaverses for businesses, and SoWhen? a CreaTech companyprized for its creative and technological XR expertise, co-organized a private roundtableFebruary 10, 2023 on the subject of Alstom’s virtual world. Sharing experiences and…
Our conference at Unreal Fest on the design of Alstom’s virtual world A 35-minute video summarizing 7 months of challenges! Last October, Mohamed and Victor flew to Unreal Fest, following SoWhen?’s selection byEPIC to present how we created a virtual world for Alstom. 😎 Epic Games recorded the conference, and we can now share with…
What is Phygital Technology and how do we use it? A necessary evolution for retail stores Digital technology is everywhere today, but until recently we could still notice a clear difference between physical points of sale and the commercial websites. With the proliferation of web platforms, consumers have discovered a new way of buying products,…
How to virtualize your communication tools? An overview of Virtual Communication How is communication becoming virtual? How can you virtualize your communication tools and what possible experiences can you offer? You’ll have noticed a recurring theme in the news: announcements of technological innovations and development, especially in the digital and virtual fields, are becoming commonplace.…
SoWhen? enters the top 10% of French startups Encouraging progress! SoWhen? strives to be competitive on the market and offer the best services to its clients. To this end, we sought the services of Early Metrics to update our rating in order to better position ourselves on the French startup market and receive an objective…
Luxury and Digital Technology: Geek is Chic! We’ve noticed luxury brands are collaborating more and more with video game publishers and other digital entertainment companies. Is this a passing trend or are we witnessing something genuine? Well, the pandemic has accelerated the use of virtual technology as a tool for broadcasting and communication. Digital experiences…
We created the interactive phygital experience by working with our own custom-made artificial intelligence (A.I.) and Epic Games’ Unreal Engine, the realtime render engine with which we love creating the wildest experiences!
“Encounters” is a Mixed Reality experience by Mathieu Pradat, co-produced by SoWhen? and La Prairie Productions.
In February 2021, Freddy Koné, co-founder of Sowhen? was invited to present the “Encounters” project with its creator Mathieu Pradat.
Real-world and Virtual events Context Since the beginning of the pandemic, companies have been increasingly looking for event solutions and ways to continue their business and activities. It is understandably challenging to make business projections in such an uncertain context, to invest in the costs for real-world events in the medium and long term. Closed…
The “5 keys” to successful experiential communication What is experiential communication? Let’s start by looking at what experiential communication is. When a company wants to communicate experientially with its audiences (prospective and regular clients, influencers, etc.) they use methods and content to engage and interact with them. In contrast to more traditional passive communication, the…
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