The objectives of this virtual and phygital game
Alstom wanted to be able to open dialogue with its visitors in a fun way and provide a memorable experience for both engineers and novices.
Device unveiled at UITP 2023 and then at VivaTech 2023: a phygital serious game on the topic of cybersecurity, stemming from their virtual universe.
Alstom wanted to be able to open dialogue with its visitors in a fun way and provide a memorable experience for both engineers and novices.
We used some of the locations from the already created virtual universe and added a special atmosphere conducive to gameplay. The audience indeed needs to find the “invisible” cybersecurity threats using a physical connected flashlight. Users hold it to light their explorations in dark environments. Once the threats are identified, the participant is challenged to choose the best responses to this threat from the various solutions offered. Once the choice is made, feedback is given on the screen with additional information (general education – Alstom’s expertise).
This experience allowed addressing a wide variety of topics that Alstom masters, holding a rich portfolio (hardware, software, network, human practices…).
At the end of the game, the user could play again to address other topics, and the Alstom expert present could provide explanations and information if needed.
The physical connection created by using a flashlight that illuminates the areas visited in the game through the screen allows for a stronger memory anchoring of the information and offers a natural experience in the gestures to the public.
Experiences that combine creativity and technological innovation in the service of meaning
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