Immersive Virtual Reality Experience
The objective was to give everyone the opportunity to enter the Waters™ universe and discover the company and its products that are difficult to transport to and from real-world events.
Creation of 3D videos for Michelin
Creation of 3D videos for Michelin: Exploring the challenges and life cycle of 100% sustainable tires STRATEGIC AND LONG-LASTING CONTENT. The objective On November 25, 2021, as part of a sustainable development day at Michelin’s R&D center in Ladoux, the Group presented an overview of its priority areas of action to achieve its goal of…
Our interactive device for Michelin
Our interactive device for Michelin A transportable and scalable phygital experience IN 2021, MICHELIN ANNOUNCED ITS AMBITION TO USE 100% SUSTAINABLE MATERIALS (BIO-BASED OR RECYCLED) IN ALL ITS TIRES BY 2050. THEY AIM TO ACHIEVE A TARGET OF 40% SUSTAINABLE MATERIALS THROUGHOUT THE WHOLE MICHELIN GROUP BY 2030. The purpose of this interactive experience Michelin…
“Fer Chan Anima”, an original artistic co-production with SoWhen?
From ink to pixels
We had the pleasure of meeting visual artist, Virginie Ferret-Courtel, aka Fer Chan, who wanted to express her Art in the digital world.
“Encounters” won the highly coveted 2021 Taiwan XR Residency!
“Encounters” won the highly coveted 2021 Taiwan XR Residency! “Encounters” is an immersive creation by Mathieu Pradat (Founder and Director of La Prairie Productions) and co-produced by SoWhen? SHOWN AT THE NEWIMAGES FESTIVAL Encounters Creator Mathieu Pradat and co-producers SoWhen? worked together to develop an immersive virtual reality experience. Encounters is a sensory journey through…
Our stylized avatar for Jean-Michel Jarre’s live virtual concert
ON DECEMBER 31, 2020, JEAN-MICHEL JARRE AND HIS AVATAR PERFORMED FOR AN AUDIENCE OF 75 MILLION
Virtual production for live Water Political Meeting – Jean-Luc Mélenchon
SoWhen? produced France Insoumise’s Live Water Political Meeting in Virtual Reality – Jean-Luc Mélenchon Virtual Production for Advanced Immersion ON APRIL 10TH 2021, FRENCH POLITICIAN JEAN-LUC MELENCHON HELD A VIRTUAL MEETING ON THE THEME OF WATER. SOWHEN? USED ITS EXPERTISE IN VIRTUAL REALITY AND VIRTUAL PRODUCTION TO PRODUCE THE ENTIRE EVENT, COORDINATING ITS TEAMS FROM…
Virtual live concert in Notre-Dame de Paris, New Year’s Day 2020
Virtual live concert in Notre-Dame de Paris, New Year’s Day 2020 SoWhen?, VRrOOm & Jean-Michel Jarre : “VIRTUAL REALITY IS TO TODAY’S PERFORMING ARTS WHAT CINEMA WAS TO THEATER IN ITS EARLY DAYS, A CURIOSITY OF SORTS. I BELIEVE THAT TOMORROW VR WILL BECOME A MEANS OF EXPRESSION IN ITS OWN RIGHT.” JEAN-MICHEL JARRE When…
World premiere of a live performance occurring simultaneously in the real world and virtual reality FLAME
World premiere of a live performance occurring simultaneously in the real world and virtual reality FLAME – A Mixed Reality experience OPENING SHOW AT THE NEWIMAGES FESTIVAL 2020 Project FLAME Project name: FLAME – Opening show at the NewImages Festival – Forum des images – Paris. Part of the show was co-produced with VRrOOm Artistic…
An interactive phygital installation – “The Wall of Shadows” for Disney+.
An interactive phygital installation – “The Wall of Shadows” for Disney+. Phygital animation experience in Paris’ Saint-Lazare train station “COME AND INTERACT WITH WOODY, IRON MAN, BB8, OLAF AND EVEN THE NATIONAL GEOGRAPHIC GORILLA! THEY’LL BE HERE WAITING FOR YOU FOR A MOMENT OF PURE ENTERTAINMENT!” Project : a phygital installation experience Project name: The…