ACJ’s design studio in Toulouse

An interactive and immersive phygital showroom for corporate clients ACJ’s design studio in Toulouse ACJ WAS LOOKING TO OFFER ITS CORPORATE CLIENTS A LUXURY EXPERIENCE OF DISCOVERY AND CUSTOMIZATION FOR ITS TWOTWENTY JETS The objectives of this immersive and interactive showroom: To offer its corporate clients a luxury experience of discovery and customization for its…

Our interactive device for Michelin

Our interactive device for Michelin A transportable and scalable phygital experience IN 2021, MICHELIN ANNOUNCED ITS AMBITION TO USE 100% SUSTAINABLE MATERIALS (BIO-BASED OR RECYCLED) IN ALL ITS TIRES BY 2050. THEY AIM TO ACHIEVE A TARGET OF 40% SUSTAINABLE MATERIALS THROUGHOUT THE WHOLE MICHELIN GROUP BY 2030. The purpose of this interactive experience Michelin…

“Encounters” won the highly coveted 2021 Taiwan XR Residency!

“Encounters” won the highly coveted 2021 Taiwan XR Residency! “Encounters” is an immersive creation by Mathieu Pradat (Founder and Director of La Prairie Productions) and co-produced by SoWhen? SHOWN AT THE NEWIMAGES FESTIVAL Encounters Creator Mathieu Pradat and co-producers SoWhen? worked together to develop an immersive virtual reality experience. Encounters is a sensory journey through…

Virtual production for live Water Political Meeting – Jean-Luc Mélenchon

SoWhen? produced France Insoumise’s Live Water Political Meeting in Virtual Reality – Jean-Luc Mélenchon Virtual Production for Advanced Immersion ON APRIL 10TH 2021, FRENCH POLITICIAN JEAN-LUC MELENCHON HELD A VIRTUAL MEETING ON THE THEME OF WATER. SOWHEN? USED ITS EXPERTISE IN VIRTUAL REALITY AND VIRTUAL PRODUCTION TO PRODUCE THE ENTIRE EVENT, COORDINATING ITS TEAMS FROM…